Updateberry

Internal Memo // February 2026

BETA

To: Product Marketing Managers

You spend Fridays in sync meetings figuring out what engineers shipped.

Then you write announcements in five different formats. Then you chase approvals.

Updateberry connects to your repo, shows you what customers need to know about, and gives you the copy for Twitter, email, and release notes.

The problem:

Four meetings. Three Slack threads. One announcement.

There's a better way.

How it works

1

Connect your repo

We pull commits from GitHub or GitLab. Read-only. No engineering tickets.

2

Review what matters

We filter out the internal noise. You see the stuff that affects customers.

3

Get your assets

Edit the copy. Download it. Publish it.

30
Commits this week
8
Worth announcing
7
Assets ready

// updateberry.com dashboard

What you get

One update becomes seven things you can publish.

Twitter thread

5 tweets in your voice

Email

Announcement list copy

Release notes

Customer summary

Changelog

Technical docs

Feature highlights

The why behind the what

LinkedIn post

Professional networks

Ad copy

3 variations for campaigns

Who this is for

Product marketing managers

You ship frequently. You're tired of the detective work.

Solo founders

You built it. Now tell people without hiring marketing.

Developer relations

Keep your community informed without translating commits all day.

"I used to spend Fridays in meetings figuring out what we shipped. Now I check Updateberry and write the announcement in an hour."

— Sarah, PMM at B2B SaaS

(Early beta tester)

Questions

How do you know what's customer-facing? +

We look for things that affect what customers see and do:

  • UI changes — new pages, buttons, flows
  • New features or capabilities
  • Bug fixes users would notice
  • Performance improvements
  • API changes developers use

We skip the internal stuff. You review everything before it goes out.

What repos work with this? +

GitHub and GitLab work today. Both cloud and self-hosted.

We'll add others if enough people need them. Tell us what you use.

Do I need engineering to set this up? +

No. You connect your repo with OAuth — same way you connect other tools. Read-only access. We never write to your repo.

Can I change how it sounds? +

Yes. You tell us your tone and give us examples. We match it.

You also edit everything before you use it. We generate the first draft — you make it right.

When will this launch? +

We're in beta with a small group. Pricing announced before public launch.

Targeting $29–$149/month depending on team size. Beta users get a discount.

Is my code safe? +

Read-only OAuth. We see commit messages and file paths — not your actual code. Data encrypted in transit.

Get early access

We're onboarding beta users gradually. No spam. Unsubscribe anytime.